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后几周,拜登和民主党在广告上比特朗普和共和党多8500万美元

2020-10-13 18:42   美国新闻网   - 

随着白宫激烈的竞选进入最后阶段,前副总统乔·拜登和民主党人在电视和广播广告支出上远远超过唐纳德·特朗普总统和共和党人,在最后三周超过8500万美元。

根据媒体研究公司Kantar/CMAG对广告支出数据的分析,从本周到11月3日,拜登、民主党和各种支持拜登的外部团体总共预订了价值1.776亿美元的电视和广播广告时间,而特朗普、共和党和各种支持特朗普的外部团体在电视和广播广告时间上只有9220万美元。

随着拜登相对于特朗普的筹款优势越来越明显,支出差距不断扩大。在过去的几个月里,民主党总统候选人已经屡遭暴行特朗普上个月拥有1.4亿美元的巨额现金领先优势,而总统的竞选活动一直在取得进展频繁裁员竞选和广告支出。

PHOTO: Democratic presidential candidate former Vice President Joe Biden speaks at the Plumbers Local Union No. 27 training center, Oct. 10, 2020, in Erie, Pa.

2020年10月10日,宾夕法尼亚州伊利,民主党总统候选人、前副总统乔·拜登在水管工人地方联盟第27培训中心发表讲话。

但尽管拜登竞选团队本身的支出超过了特朗普竞选团队,但支持拜登的外部团体才是导致两位总统候选人之间广告战出现巨大差距的原因。

在总统选举的最后三周,拜登竞选团队和民主党全国委员会在广播时间预订了7500万美元,而特朗普和共和党约有6500万美元。

除了竞选活动和政党之外,支持拜登的努力在最后几周预订了高达1.02亿美元的资金,其中大部分来自一个相对新的自由派超级行动委员会(super PAC Future Forward PAC),以及主要的自由派团体优先美国(Priorities USA)和迈克尔布隆伯格(Michael Bloomberg)支持的独立美国(Independence USA)。

相比之下,由总统支持的超级政治行动委员会“美国第一行动”和“保护美国”领导的支持特朗普的外部努力新型超级聚合氯化铝在共和党主要捐助者的支持下,在最后三周的电视和广播时间里只有2700万美元的预定。

PHOTO: President Donald Trump addresses a rally in support of law and order on the South Lawn of the White House, Oct. 10, 2020, in Washington, DC.

2020年10月10日,DC,美国总统唐纳德·特朗普在白宫南草坪支持法律和秩序的集会上发表讲话。

佛罗里达州预计将是11月份的主要战场州之一,是拜登和特朗普双方的最大目标,在选举日之前分别预订了价值4200万美元和2700万美元的广告闪电战。

宾夕法尼亚州、威斯康星州和北卡罗来纳州等其他关键州也是双方的顶级投资对象。拜登和民主党人也在亚利桑那州和内华达州进行大量投资,而特朗普和共和党人在俄亥俄州的支出相对较大。
 

Biden and Democrats outspending Trump and GOP by $85 million on ads in final weeks

As the heated race for the White House enters the home stretch, former Vice President Joe Biden and Democrats are vastly outspending President Donald Trump and Republicans on television and radio ad spending -- by more than $85 million in the final three weeks.

From this week through Nov. 3, Biden, the Democratic Party and various pro-Biden outside groups have booked a total of $177.6 million worth of television and radio ad time, while Trump, the Republican Party and various pro-Trump outside groups have just $92.2 million on television and radio ad time, according to an analysis of ad spending data by media research firm Kantar/CMAG.

The ever-widening spending gap comes as Biden's fundraising advantage over Trump becomes increasingly apparent. In the past few months, the Democratic presidential challenger hasrepeatedly outraisedTrump, boasting a massive $140 million lead in cash on hand just last month, while the president's campaign has been seen makingfrequent cutbackson campaign and ad spending.

Democratic presidential candidate former Vice President Joe Biden speaks at the Plumbers Local Union No. 27 training center, Oct. 10, 2020, in Erie, Pa.

But while the Biden campaign itself is spending more than the Trump campaign, pro-Biden outside groups are the ones driving the drastic gap in the ad war between the two presidential candidates.

In the final three weeks of the presidential election, the Biden campaign and Democratic National Committee have booked $75 million on airtime, while Trump and the Republican Party have about $65 million.

Outside of the campaigns and the parties, pro-Biden efforts have a whopping $102 million booked in the final few weeks, with much of that coming from a relatively new liberal super PAC Future Forward PAC, as well as major liberal groups Priorities USA and the Michael Bloomberg-backed Independence USA.

In contrast, pro-Trump outside efforts, headed by America First Action, a super PAC endorsed by the president, and Preserve America, anew super PACbacked by major GOP donors, only have $27 million booked on television and radio time in the final three weeks.

President Donald Trump addresses a rally in support of law and order on the South Lawn of the White House, Oct. 10, 2020, in Washington, DC.

Florida, which is expected to be one of the key battle ground states in November, is the biggest target from both the Biden side and the Trump side, with $42 million and $27 million worth of ad blitz booked, respectively, until Election Day.

Other key states like Pennsylvania, Wisconsin and North Carolina are also among top investments from the both sides. Biden and Democrats are also making big investments in Arizona and Nevada, while Trump and Republicans are spending a relatively larger amount in Ohio.

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